The Developer Portal was created to allow our Suppliers and Developer Partners to explore and sign-up for the Developer Program. This program brought in companies and developers to create applications available to Suppliers to help integrate their systems in Wayfair's.
This site allowed Companies and developers to begin to self-service into the program. Prior to launch this was a manual outreach program. The creation of the site allowed program sign up to scale and reduced the hours of work needed from Wayfair Administrators.